Cool Peep of the Week: Deekron
WHO IS THIS COOL PEEP: Deekron
Deekron is part artist, part executive. Born in Romania, and grew in Queens, Deekron got his MBA from the University of Michigan and also started a Techno label, Gotham Grooves.
Recently, Deekron combined his passions for fitness and music to launch a fitness app, that’s based in New York City but available globally, called Motion Traxx. The app helps people stay motivated during their workouts.
What are a few of your favorite things?
I love being active, dancing and traveling. I have spent a few different summers living abroad, including working for a wireless carrier in Romania, doing a peace-corp like project in the mountains of Armenia and dancing it up in the legendary nightclubs of Ibiza.
When you are home alone and you think no one is watching, what are the quirky things you do?
Planning out how I’m going to take over the world. Can’t help it! Scorpio weakness.
What’s your favorite haunt?
You mean other than the gym, working out with Motion Traxx?:)
I love going to South Beach, I have great friends who live there. When I go, I can usually be found hanging out at some of the cool hotels like the Delano, SLS or the Raleigh. Also, LA is another favorite place of mine to travel to. Whenever I go, a trip to Venice Beach is mandatory, and ideally, taking it in on rollerblades.
Empty your pockets right now. Be honest, what did you find?
I’m pretty OCD when it comes to what I carry. You’ll always find my wallet, with the dollar bill stack from lowest to highest, my all-white iPhone with state of the art Moshi screen protector and case and my keys (key ring only, chains take up too much space). And every jacket I own has a pack of Listerine breathe strips. I go into a near-panic when one runs out!
What is one thing that no one would ever guess about you (at least by looking at you)?
That I used to have long hair and play drums in a heavy metal band. Hey, it was the 80’s you know?
What’s playing on your iTunes?
I mostly listen to Mixcloud to get non-stop mixes from some of my favorite DJs, and to Pandora occasionally. If I’m working, I like to put on down tempo music like Thievery Corporation and anything by Lisa Shaw. If I’m grooving, I love listening to Solomun’s sets. He’s a DJ I discovered in Ibiza last summer, and he completely blew me away. Last, but not least, my brother Ara, who goes by the artist name Agent Orange, has been my biggest musical influence, mentor and muse. His techno mixes are so groovy, driving and powerful, and raise my energy level up to a 10. In fact, listening to his mixes to get motivated in the gym is what inspired me to launch Motion Traxx in the first place.
Where can we find you next?
You’ll probably find me in my home studio, producing more content for the Motion Traxx app. The audio workouts we produce combine audio coaching from some of the top trainers in the country, synced to motivating music. My audio engineer, Mike Banks, and I spend time recording trainers, building the backbeats and laying the trainer VO over the music. There’s a lot of post-production and editing involved, but the final product is what drives us because we help people workout harder than they ever would on their own.
We create motivation that gets people moving through amazing music and impactful coaching. The result is that people feel very accomplished after doing one of our workouts and the impact that this higher level of fitness provides has a real tangible impact on their lives—more energy, weight loss, endorphins that boost their mood. The benefits of being fit are MANY, and I am honored to be able to help people accomplish their health and fitness goals. At the end of the day, that’s what inspires us to do what we do.
Follow (don’t stalk!) Deekron on FB and Twitter below…