BCA: Hair offers Hope…

Support cancer research at City of Hope with REDKEN. Join the fight against breast cancer and sample the best of Redken Haircare when you purchase one of the company's mini kits. In conjunction with this limited edition promotion, Redken will make a one-time donation of $20,000 to City of Hope to support breast cancer research, treatment and education. City of Hope is a leader in the fight against cancer, diabetes, HIV/AIDS and other life-threatening diseases.
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Fashion Week Milan: Redken and Alberta Ferretti

Redken Creative Consultant Guido kicked off Fashion Week in Milan today with a sharp, sleek and shiny chignon at Alberta Ferretti’s Fall 2012 show. Her collection this season was a departure from her typical ultra-feminine wear, designed for a strong, modern woman; it was decidedly darker, more masculine and more architectural. Guido wanted to match this with a hairstyle that was simple but strong.
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Fashion Week: Marc, Ralph, Calvin + Redken

Redken Creative Consultant Guido wrapped up New York Fashion Week Spring/Summer 2012 yesterday with three distinct looks at Ralph Lauren, Calvin Klein, and Marc Jacobs that all reflected the “American sensibility” that Guido says he sees here every season: “What I like about the hair in New York is that it’s always all about what women will actually wear.”